The Rabbi’s Idea
One rabbi recommended it, so Coca-Cola chose to use sucrose again during Passover. Tuvia Geffen came up with it in the 1930s. Therefore, it’s been around for a while. However, why did the rabbi suggest it, and why did the brand take it up?
The Rabbi’s Idea
Mentions in Religious Edicts
Rabbi Geffen wrote a religious edict mentioning Coca-Cola. It was too hard for him to prevent people from drinking the beverage, so he wanted a method that permits its usage. Overall, he wanted Jews to observe kitniyot, and Coke’s help made it possible.
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Mentions In Religious Edicts
